THE DIFFERENCE BETWEEN POTENTIAL & PAYDAY

 *Wednesday Wisdom*

*💰 Powerful Skills & Habits You Need to Activate as a Freelancer, Business Owner or Service Provider to Close Deals this Salary Week*

*✍🏽 Written by Dr Laide Okubena*

*🔥 THE DIFFERENCE BETWEEN POTENTIAL & PAYDAY*

A few years ago, two friends — Ayo and Kunle — both set out to build successful businesses.

They had the same dreams.

They had similar skills.

They even had the same access to information and tools.

But here’s what made all the difference:

🔹 Ayo only worked when it was convenient.

He hated being ignored.

He waited for “things to settle” before promoting himself.

He believed he had potential… but never put in the consistent action.

🔹 Kunle showed up even when it was uncomfortable.

He followed up with prospects.

He wasn’t afraid to tell people what he does.

He made cold calls, sent messages, pitched offers, and stayed visible online.

3 years later…

Ayo is still “planning” and watching YouTube tutorials.

Kunle? He’s earning, growing, helping others, and building his dream life.

You know why?

He treated Salary Week like Hustle Week.

Because he knew — money is moving... and you either position to collect it or complain you missed out.

*💼 5 SKILLS & HABITS TO ACTIVATE THIS SALARY WEEK*

*1. FOLLOW-UP LIKE A PRO*

People are busy — they forget. Deals close on the 3rd, 4th or 5th follow-up. Don’t ghost your own opportunities.

*2. VALUE-DRIVEN CONTENT*

Post about how your product/service solves a real problem — convenience, income, health, peace of mind, savings.

*3. SPEAK WITH CONFIDENCE*

Whether it's online, via calls or in person — talk like you believe in your offer. Clarity sells.

*4. DAILY DISCIPLINE*

Wake up with a plan. Show up even when you feel tired. Success respects structure.

*5. EMOTIONAL TOUGHNESS*

Not everyone will say yes. That’s okay. Focus on the few who will — and give them your best.

*💥 BONUS TIPS TO EXECUTE FAST:*

The 5-Minute Rule: If it takes less than 5 minutes, do it now.

*Sales Space:* Create a quiet place to focus on marketing and selling.

*Anchor to Your WHY:* Keep your reason in front of you — family, freedom, dignity, or debt freedom.

*⚠️ IF YOU DON’T SELL THIS WEEK…*

*Personally:*

The bills won’t wait.

(Your Landlord if rent is due this July he won't hear you have not made sales) the quit notice has already been out since 

The school fees is doing press ups the thing no send you at all , if you like no pay school fees your child will be sent back home.

Phcn will disconnect your light asap,  them no send you at all where your client paid or not or you got a salary or not.

The doctor will evict you or your family even in an emergency if you cannot pay the bills. 

No Excuses will be tolerated if you cannot pay your bills.

Dreams stay stuck.

Your confidence dips when results are delayed.

*Professionally:*

No referrals, no progress.

People forget you exist.

You lose your momentum.

*🎯 QUESTION OF THE DAY:*

Will you be the one watching others make money this week — or the one sending your own alerts because you moved with urgency?

*✅ YOUR TASKS TODAY:*

List 5 people who showed interest recently.

Follow up with a polite message or voice note.

Post this on your status or feed:

“Salary just landed? Don’t spend it all. Invest in something that gives back — let me help you make a smart move this week.”

Drop your offer in 3 WhatsApp/Telegram/Facebook groups where your target clients hang out.

Send a value-packed DM to 10 potential clients today.

Set a SMART sales goal:

“I will get 3 paid clients before Sunday.”

*💡 Final Words:*

Everyone has talent.

But not everyone has the work ethic to activate it.

The real winners are those who take action even when it's not easy.

This is Salary Week — not for sitting back or just watching Netflix.

This is your window to show up, speak up, serve value… and smile to the bank!

*I am Dr Laide Okubena — cheering you on to win!*